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Web Development1 min read

Should our site be WordPress, or fully custom-built?

WordPress is the right call for most marketing sites, blogs, and anything a non-technical team needs to edit themselves — the CMS is mature, the hosting is cheap, and a good developer can make it fast and secure. We reach for a fully custom stack (Next.js, a headless CMS, that kind of thing) when the product is genuinely an application rather than a website — a member dashboard, a booking engine with complex logic, something that behaves more like software than content. Roughly eighty percent of the projects we take on are the right fit for WordPress; the other twenty percent would be actively worse off in it.

Short answer

WordPress is the right call for most marketing sites, blogs, and anything a non-technical team needs to edit themselves — the CMS is mature, the hosting is cheap, and a good developer can make it fast and secure. We reach for a fully custom stack (Next.js, a headless CMS, that kind of thing) when the product is genuinely an application rather than a website — a member dashboard, a booking engine with complex logic, something that behaves more like software than content. Roughly eighty percent of the projects we take on are the right fit for WordPress; the other twenty percent would be actively worse off in it.

WordPress is the right call for most marketing sites, blogs, and anything a non-technical team needs to edit themselves — the CMS is mature, the hosting is cheap, and a good developer can make it fast and secure. We reach for a fully custom stack (Next.js, a headless CMS, that kind of thing) when the product is genuinely an application rather than a website — a member dashboard, a booking engine with complex logic, something that behaves more like software than content. Roughly eighty percent of the projects we take on are the right fit for WordPress; the other twenty percent would be actively worse off in it.

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Web DevelopmentAug 12, 2026

How much does a website actually cost?

It depends on scope, and anyone who quotes a fixed number before understanding your business is guessing. As a rough compass: a focused marketing site with five to ten pages typically lands in the low five figures. A site with custom booking, a client portal, or deep CRM integration goes up from there. We give you a fixed price after a discovery call, not a range that grows once the contract is signed — and if your budget genuinely will not stretch to what you have described, we would rather scope a smaller first phase than quote something we know will get renegotiated later.
Web DevelopmentAug 12, 2026

How long does a website take to build, start to finish?

Six to ten weeks for a focused marketing site, twelve to sixteen with custom integrations, a booking system, or multiple languages. The honest caveat is that the delay is almost never engineering — it is waiting on your team for content, feedback, and sign-off. We build the schedule around those checkpoints from day one, with dates attached, so you can see exactly what is waiting on us versus what is waiting on you.
Web DevelopmentAug 12, 2026

Do you build with Elementor, Divi, or a page builder?

Not by default. Page builders generate bloated markup that slows every page down and makes future edits fragile — move one block and three others shift. We build custom Gutenberg blocks instead, which gives your editors the same drag-and-drop flexibility inside the native WordPress editor without the performance tax. If you already have a page-builder site and love the editing experience, we can work within it, but we will tell you honestly what it is costing you in page speed.
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