It comes down to how unusual your operation is and how much control you want. Shopify wins on simplicity — hosting, security, and PCI compliance are handled for you — at the cost of a transaction fee on every sale and less flexibility to do something genuinely custom. WooCommerce wins when you need custom logic (unusual shipping rules, a wholesale tier, a subscription model that does not fit a standard app) or your volume makes those Shopify fees add up to real money. We look at your actual product catalogue and order volume before recommending either, rather than defaulting to whichever we prefer building.
It comes down to how unusual your operation is and how much control you want. Shopify wins on simplicity — hosting, security, and PCI compliance are handled for you — at the cost of a transaction fee on every sale and less flexibility to do something genuinely custom. WooCommerce wins when you need custom logic (unusual shipping rules, a wholesale tier, a subscription model that does not fit a standard app) or your volume makes those Shopify fees add up to real money. We look at your actual product catalogue and order volume before recommending either, rather than defaulting to whichever we prefer building.