0%
UI/UX & Branding1 min read

What do we actually receive at the end of a branding engagement?

A logo suite in every file format you will realistically need (vector, transparent PNG, favicon sizes), a documented colour and typography system with the exact values, written usage guidelines covering what not to do as much as what to do, and templates for the assets you will use most often — social posts, presentation decks, email signatures. Not a single logo file in a folder and a goodbye email.

Short answer

A logo suite in every file format you will realistically need (vector, transparent PNG, favicon sizes), a documented colour and typography system with the exact values, written usage guidelines covering what not to do as much as what to do, and templates for the assets you will use most often — social posts, presentation decks, email signatures. Not a single logo file in a folder and a goodbye email.

A logo suite in every file format you will realistically need (vector, transparent PNG, favicon sizes), a documented colour and typography system with the exact values, written usage guidelines covering what not to do as much as what to do, and templates for the assets you will use most often — social posts, presentation decks, email signatures. Not a single logo file in a folder and a goodbye email.

Keep exploring

Related faqs

View all →
UI/UX & BrandingAug 12, 2026

Do you actually do user research, or go straight to design?

Some form of it on every project, even if that means three structured user interviews and an analytics review rather than a full six-week study — the depth scales with the budget and the stakes. Designing an interface without any evidence of how people actually behave is just guessing expensively, and even a small amount of research usually overturns at least one assumption the whole team had walked in with.
UI/UX & BrandingAug 12, 2026

What does a full brand identity project typically involve, cost-wise?

It depends heavily on scope — a logo refresh with a basic style guide is a much smaller engagement than a full identity system covering print, digital, signage, and social templates. What we always push back on is a client asking for "just a logo," because a logo with no supporting system tends to get applied inconsistently within six months and the brand ends up looking improvised. We would rather scope the smaller version of the complete system than the larger version of an incomplete one.
UI/UX & BrandingAug 12, 2026

Can you handle brand identity and the website in the same project?

Yes, and it consistently produces a stronger result than doing the two separately with a gap between them. When the visual identity and the interface are designed against each other from the start, decisions about colour, type, and tone get made once, in context, instead of one project quietly working around constraints the other never knew existed. If you already have a brand, we design to it faithfully; if it exists but has never really been applied to digital, we extend it rather than override it.
From article to action

Have a digital problem worth solving?

Bring us the context. We will help you find the clearest next move.

Start a conversation→